New Converse in Store Thursday 12.1.11.
Converse First String is a limited-edition collection that celebrates craftsmanship, authenticity and collaboration at the highest level. It is in that spirit that they launch the all-new José Parlá for Converse (PRODUCT)RED Chuck Taylor All Star shoe for World Aids Day 12.1.11.
Using the Chuck Taylor All Star shoe as the canvas, Parlá’s painting "Ephemeral Pitches, and Notes, Rhythm and Phonetics" graces the shoe’s upper. Using an extremely high-tech laser printing technique, Parlá’s work is immaculate and vivid with a carefully color-matched representation of the original piece in natural tones of tan, yellow and grey. Additionally, subtly placed in the shoe’s interior, Parlá’s signature can be found on the shoe’s footbed as well as a repeat calligraphy pattern along the shoe’s lining. The shoe’s outsole also receives a unique painted treatment, giving nod to the artist at work in his studio. High-level construction throughout, the shoe’s design is completed with 100% organic cotton natural color laces and the signature Converse (PRODUCT)RED top eyelet.