The Darkside Initiative Blog

The Darkside Initiative Blog

Friday, September 5, 2014

New Adidas Consortium in Store and Online Saturday 9.6.14

adidas Primeknit Pure BOOST
For Consortium FW14, adidas once again brings some of its finest recent running technologies together to create a limited release shoe that delivers visual impact as much as it does performance; the Primeknit Pure BOOST.
Pure BOOST includes an advanced tooling system that features BOOST™ technology, the highest Energy Return foam cushioning in the running industry. adidas Pure BOOST has no sock liner which allows you to stand directly on BOOST cushioning for maximum comfort and responsiveness.
Complementing the Pure BOOST tooling is the remarkably light Primeknit upper, which features a combination of tight and open knit executions to create a breathable, form-fitting and subtly textured exterior. Completing the look is the latest iteration of one of adidas’ best-loved technologies - the external heel cage - which has been offering runners support and turning style conscious heads since the late 80s.
For this Consortium edition of the Primeknit Pure BOOST, the 3-Stripes brand releases two colorways in an edit that offers understated elegance. Firstly, an all black upper, white tooling and heel tab, along with speckled laces, culminates in a shoe that is contemporary by nature. A second colorway of grey, white and red is inspired by one of adidas’ most loved archive runners, the ZX 500.
adidas Primeknit Pure BOOST.  Grey.
adidas Primeknit Pure BOOST.  Black.