The Darkside Initiative Blog

The Darkside Initiative Blog

Friday, April 29, 2016

New adidas Consortium Saturday 4.30.16

adidas Consortium Footpatrol Equipment Running Cushion 93
A classic runner, which nods to another EQT Cushion, all about Comfort
23 years later, The EQT is back.
When it comes to exclusive runs or high-concept collaborations, Footpatrol is the spot in the capital. The narrow, wood- paneled store is the beating heart of London’s sneaker community. The place sneaker-heads meet, the store you call in the days preceding that release, the spot where you might find a model you had forgotten you were even looking for.
For this collaboration, Footpatrol nods to adidas’ history of London inspired footwear. Its EQT Running Cushion 93 is designed with a color palette and detailing reminiscent of the legendary adidas London runner.
Now for a bit of history. The Equipment line was first launched in the early 90s. adidas’ aim was to take things back to basics, to focus on pure performance; to make a running shoe that really worked for runners. By 1993, the Equipment line had various footwear models designed to cater to every type of runner: the Support for supinators; the Guidance for pronators; the stripped-back Racer, and the Cushion, a more supportive model designed to offer all-round comfort.
23 years later, running and running models have evolved, but adidas’ attitude towards performance footwear remains unchanged. The EQT Cushion model has enjoyed a renaissance with a modern generation of sneaker wearers. Nowadays, it speaks to those who like to keep it basic and prefer to keep things understated.
adidas Consortium Footpatrol Equipment Running Cushion 93
- leather and mesh upper
- premium pigskin & synthetic nubuck overlays & reflective details - leather lining
- 3-stripes webbing
- EVA midsole with embedded 3-stripes
- TORSION® sole system
- rubber outsole
- adidas & Footpatrol logo embroideries on heel
- adidas & Footpatrol branded tongue labels,